InterConnecta Hosts the First Zoho Meetup in Perú

The evening of June 12th, 2019, was very important and memorable for us at InterConnecta, since we hosted in Lima with our partner Zoho the first Zoho User Group in Perú. Under Zoho Meetup, we joined to the Zoho Community initiative. This community includes 30 countries and more than 100 cities with 150,000 active members […]

Notes About Email Deliverability

The world of email marketing can be quite tricky. However, if done properly and by following the right guidelines, you’ll be able to successfully reach and engage your audience to obtain the desired results. Recently, Salesforce published some useful explanations and tips about email deliverability, which we summarize in this article. What is the Difference […]

Zoho Integrates Notebook and Mail

Our partner Zoho has delivered the world another cool integration that makes life easier and more beautiful. If you have Zoho Mail, you can now access your notes directly from your mailbox! Not only with Notebook within Mail you won’t need to have keep around another tab, but this also opens up many possibilities that […]

Zoho MarketingHub: A New Platform for Marketing Campaigns

Last week, we were in Texas at the 2019 edition of Zoholics Austin, which was hosted by our partner Zoho. Like the true Zoholics we are, we were mega excited just to be there! But our excitement grew with all their announcements: their headquarters relocation from Pleasanton, California, to Austin; and the launch of Commerce […]

Perfectly Balanced: Marketing Automation and Personalization

When we hear the word automation, we immediately think of soulless robots and/or processes. However, if properly mixed, marketing automation and personalization can be “perfectly balanced, as all things should be,” like an infamous villain says. This will help to maximize the business objectives without making common mistakes associated to both areas. But, how to […]

How Can Zoho One Help Small Businesses?

Picture this: you own a small business. As you already know, no matter the size of a business, it will always have its own challenges and sacrifices. You start dealing with the fact that small businesses have less human and technology resources. Therefore, you must maximize them to their fullest potencial to avoid bottlenecks that […]

Zoho Launches an Updated Office Suite

Zoho recently announced some exciting and cool news in Zoholics Mexico City: the launch of a new version of Zoho Office Suite. This release includes four cloud-based productivity software applications, all of which have the artificial intelligence assistance of Zia: Zoho Writer, Zoho Sheet, Zoho Show, and Zoho Notebook. One of the key features of […]

Experts’ Predictions for CRM in 2019

Feb. 18, 2019 — Predictions… Who doesn’t love them? Recently, a group of CRM experts took a look into the CRM crystal ball (which we do hope exists) and made their predictions of what we can expect from CRM this year. Feeling curious? Then keep reading and take a glance at the future. You might […]

Salesforce Commerce Cloud’s New Tools Embed, Personalize, and Connect Shopping Experiences

Feb. 4, 2019 — Salesforce has recently announced that it will enable companies throughout its Commerce Cloud platform with tools to bring artificial intelligence, inventory availability services, visual search, and more to a new generation of commerce experiences. These latest developments will empower companies to include innovative commerce experience through voice, phone or social apps, […]

Retrospective: What Zoho CRM Brought in 2018

Jan. 22, 2019 – 2019 is here! Although we’re already moving along with what the new year brings, it’s always good to look back at the accomplishments from yesteryear to keep getting better. That’s what our good friends at Zoho CRM did by sharing their rewind of 2018 which, without a doubt, was an innovative […]

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