Benefits of Using CRM in Businesses

Customer Relationship Management (CRM) systems have been around for years and they’re here to stay. These are constantly renewed to integrate and optimize the business operations that companies have on a daily basis. However, there is still a percentage of them that do not have a cloud-based CRM and are limited by software that is […]

Three Current CRM Trends for Better Engaging Your Customers

Despite being a 30-year-old technology, the CRM (customer relationship management) industry keeps growing at an astonishing rate. It has proven to be the core of all companies, even more so during the pandemic. Using CRM software enables businesses to have 360-degree views of customers in real time. This allows to push customer experiences that are […]