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Optimizing Sales and Marketing Performance

June 21, 2012

The Outsourcing Advantage: Optimizing Sales and Marketing Performance Edited from the original document written for Zacson Corporation by their outsourced partner Cooper Leaf Communications, A Marketing Services Fact: Over 90% of Fortune 500 companies have outsourced at least one major business function. (source: Forbes, October 1995). A recent research study showed that 85% of Fortune 500  Read more

The Case for Hiring ‘Under-Qualified’ Employees

June 14, 2012

By: David K. Williams From the Startup Rules of Josh James, founder and CEO of Domo, the all-star executive who also co-founded Omniture and took it from inception to IPO to sale for $1.8B to Adobe: “Rule 45: No Unemployed Candidates. Always an Excuse. Too Risky. Top-Rated, Currently Employed Candidates Who Won’t Leave… PERFECT.” With all due respect for your accomplishments,  Read more

Virtual Teams Can Outperform Traditional Teams

June 7, 2012

by Keith Ferrazzi When I visit companies, it’s one of the most frequent complaints I hear: “I’m working on a project with people I’ve never met.” Or: “This virtual team I’m on is a disaster — nobody really knows what the other is doing.” Many of us have found ourselves thrown onto project teams in  Read more

Labor Efficiency: The Next Great Internet Disruption

June 7, 2012

BY: NICK CRONIN Editor’s note: Nick Cronin is a former corporate attorney and now the President and Founder, which is based in Chicago. For more than a decade now, the Internet has done a great job of making things in our day-to-day lives more efficient by easily connecting parties who can have a mutually beneficial  Read more