sales

Why Your CRM Should be Fully Integrated?

Published by InterConnecta on

Having a good CRM system means it should include all costumer lifecycle, form end to end. It should be the hub of all costumer activity across all platforms and channels: project and inventory management, survey responses, email, telephony, etc. Using  one or more external applications can “bring about a downright tsunami”. Centralizing all the information of  Read more

Fishing for B2B success: How to use AdWords to “land a big one”

Published by InterConnecta on

Many businesses are looking for the big catch by AdWords but as in fishing, is better to catch small fishes rather than no fishes at all. The key in AdWords isn’t the money invest in it, is the keywords you choose to invest your money. Jacob Baadsgaard, in Search Engine Line, listed 4 tips to land  Read more

5 Simple Ways to Optimize Your Website for Lead Generation

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Published by InterConnecta on

Optimizing your website to generate leads is a no-brainer. But it’s not as simple as throwing a “click here” button on your home page and watching the leads pour in. Instead, marketers and designers need to take a more strategic approach. In this post, we’ll go over some quick ways you can optimize your website  Read more

90% Marketing, 10% Product

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Published by InterConnecta on

Earlier in the week, David Cumming from David Cummings on Startups posted an article where he address a comment he made from an earlier post. He referenced the fact that marketing is overwhelmingly more important than the product itself because of the time and resources needed for its proper execution. Here is the rest of  Read more

Modern BANT Sales Qualification

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Published by InterConnecta on

If you’ve worked in Sales in the past then you’ve heard of the BANT criteria as a way to qualify prospects. BANT (budget, authority, need, timeline) has been around for decades and many sales professionals like it for its logic and as a great starting point in the absence of a more specific methodology (most sales people  Read more

Top 10 Cloud-Based Myths Part II

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We continue our conversation from the past few weeks about Cloud Based Solutions vs. In-House. Last week we talked about Garner’s top 10 most common myths for cloud solutions analyzing the first 5. For Part I Click Here Here are the next 5 Myths: Myth 6: Cloud Is Less Secure Than On-Premises Capabilities Cloud computing is  Read more

Bridgeline Digital Partners With New York-Based Solveda

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Published by InterConnecta on

BURLINGTON, Mass., Feb. 24, 2016 (GLOBE NEWSWIRE) — InterConnecta would like to Congratulate Solveda for its new partnership with Bridgeline Digital, Inc. (BLIN). The Digital Engagement Company™ announced a few weeks ago a new partnership with the New York based, software design and development company.  Solveda

Bpeace: InterConnecta Sharing Skill and Knowledge

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Generating jobs has proven to help prevent the recurrence of violence in some communities. – Why? – Because job creation has a strong multiplier effect that sustains families and boosts local purchasing power, which in turn lifts other businesses, creates even more employment and accelerates the community up the path to prosperity and less violence. Bpeace has  Read more

New Product Categories Require Salespeople

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Published by InterConnecta on

  While it’s awesome to read about companies like Atlassian getting to $100 million in revenue with no salespeople, the reality is that almost all B2B tech startups require salespeople. Why is that? Well, 9 out of 10 timesit’s a new product category and new product categories, by their very definition, don’t have an existing base  Read more

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