Solveda

Technology

Solveda

InterConnecta utilized outbound telephone based interviews, e-marketing and other related follow up activities at local Long island based companies and enterprise sized organizations to introduce Solveda's ERP, eCommerce and custom development based services.

The Challenge

To deliver a comprehensive Sales Lead Development program to support the Solveda's sales organization. InterConnecta will launch a 6+ week pilot program using a cross functional team of sales callers, list development callers, web designers, CRM / Mktg Automation administrators and a dedicated program manager in order to generate qualified leads and determine actionable sales activities for the Solveda's field sales team.

The Solution

InterConnecta utilized outbound telephone based interviews, e-marketing and other related follow up activities at local Long island based companies and enterprise sized organizations to introduce Solveda's ERP, eCommerce and custom development based services. The main goal was to generate insight that will determine the solutions requirements and key contacts involved in the purchase selection of Solveda's solution.

The Results

Campaign Name Marketing Leads (ML) Call/Touch Warm Leads (MQL) Hots Submitted Active Lead Rate
NY - Metro 603 583 25 3 5%

View similar cases

Bridgeline

The primary objective of the pipeline development program provided by InterConnecta was to setup appointments that the…

Learn More →

Airmagnet

InterConnecta utilized outbound telephone based interviews at the accounts to introduce Airmagnet, Datacenter WiFi…

Learn More →

Sales

BD Callers / Appt Setting

InterConnecta provides you with veteran sales professionals; 10+ years of sales experience, trained in industry best practices and the latest CRM tools, marketing automation strategies and social technology.