Resources

90% Marketing, 10% Product

Product-Manager-vs-Product-Marketing-Manager

Published by InterConnecta on

Earlier in the week, David Cumming from David Cummings on Startups posted an article where he address a comment he made from an earlier post. He referenced the fact that marketing is overwhelmingly more important than the product itself because of the time and resources needed for its proper execution. Here is the rest of  Read more

6 SaaS Product Management Tips

ipad-art-wide-time_management-420x0

Published by InterConnecta on

  Product management in a Software-as-a-Service (Saas) startup is one of the most important functions, and one of the most difficult— great product managers are hard to find. While product management is hard, there are a number of great resources online. Start with David Cancel’s blog (former head of product at HubSpot) and go from  Read more

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