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5 Benefits of Integrating Marketing Automation and CRM

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Published by InterConnecta on

Customer relationship management (CRM) solutions have been around for years. From the early days of digital Rolodexes and databases back in the 80s and 90s to today’s software-as-a-service powerhouses, CRM technology has forever changed the way sales and customer service operate. But while many CRM solutions include marketing tools and functionality, none of them provide  Read more

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