B2B Marketing

Optimize B2B Ad Spend with Salesforce Lead Analytics for Facebook

Published by InterConnecta on

  B2B marketing is in the middle of a massive shift, driven by customers who are searching for products across numerous digital channels and are engaging with companies only when they’re ready to buy. In this new reality, Facebook has become an influential B2B digital advertising channel, playing a crucial role in driving both brand  Read more

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